Brazil’s Beach Park Welcomes the Cartoon Network for Summer Fun
Through March Network Takes Over Latin America’s Largest Waterpark with Events, Games, Prizes and More
Aquiraz, CE (February 5, 2015) — Beach Park, Latin America’s largest waterpark, has joined forces with the Cartoon Network to launch the biggest summer party in the tropics! Through March, the Cartoon Network will take over Beach Park’s water park and hotels with a campaign of experiential events, games and prizes aimed at families. For more information visit beachpark.com.br.
“We’re excited to partner with the Cartoon Network,” said Beach Park General Manager Murilo Pasocal. “Beach Park is a top travel destination for families, and these events are the perfect way to enhance the guest experience.”
“Beach Park is the perfect partner to promote our Summer Fun concept,” said Turner Channels Latin America Vice President of Marketing and Creative Services Trends Manuel Cuan. “Northeastern Brazil is a rich and growing market with millions of fans. We are excited to offer them an event of this size, which promises to be unforgettable.”
Beach Park, which attracts about 6,000 visitors daily, will offer guests the opportunity to experience the Cartoon Network’s multiplatform brand, which is present across television, digital, gaming, licensed products and live events. The water park will be fully branded as the Cartoon Network with many of its most well-known characters, including Finn, Jake, Gumball, Darwin, Blossom and Ben 10. Each weekend, Cartoon Network characters will meet-and-greet with guests at all four Beach Park hotels, where guests will also have the chance to win prizes.
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About Beach Park: Beach Park ranks among the top 20 water parks in the world and is Latin America’s largest aquatic complex. Home to the world-record-breaking Insano water slide, Beach Park attracts more than 1 million visitors annually to its water park, beachfront restaurant and four hotel resorts located along Porto das Dunas in northeastern Brazil. In 2013 Beach Park was voted Best Theme Park by Viaje e Turismo magazine and the No. 1 Amusement Park in Latin America by TripAdvisor. For more information, visit beachpark.com.br.
About the Cartoon Network: The Cartoon Network is a multiplatform brand that encompasses the TV subscription channel the Cartoon Network which broadcasts 24 hours a day on the Turner Broadcasting System, Inc., and several other media, including the Internet, mobile, events and licensed products. Owner’s largest collection of cartoon world, the channel features original productions distinguished by “Adventure Time,” “Just a Show,” “Ben 10,” “The Amazing World of Gumball” and “The Powerpuff Girls.” The channel is also developing several hours of original content set in Latin America, including the live-action comedy “La QC,” a coproduction with Televisa International, and an animated series with new episodes of “Monica’s Gang,” produced in Brazil with Mauricio de Sousa Productions. The Cartoon Network was launched on April 30, 1993, and is available in over 54 million homes in Latin America in Portuguese, Spanish and English. In Brazil the Cartoon Network is available to more than 15 million people from the NET operators (channel 104, new line up), Sky (channel 101), Clear HDTV (channel 100), Hi TV HD (channel 93), Live TV (channel 25 or 321) and GVT (channel 21). cartoonnetwork.com.br. Facebook: cartoonnetworkbrasil / Twitter: CartoonBrasil